On March 16, Freekibble donated 100% of its kibble raised that day to the animal relief effort in Japan. To top it all off, Halo agreed to match the donation if Freekibble hit a million pieces. At the end of the day, Freekibble raised 1,452,480 pieces of kibble! This means Halo matched it for 2.9 million pieces!
Thank you everyone who played and helped spread the word including Ellen DeGeneres, Daily Candy, People Pets, Pets for Patriots, Louisville Tails, CatChannel, Catster.com, Franny Syufy, Petside, Petco The Woof Report and The Humane Society. The donation will make a difference and we couldn’t have done it without you!