Halo is proud to be featured in Jim Dratfield’s “Dogphoria” book, which will be available this spring.

Dogphoria by FastPencil Premiere author, Jim Dratfield, is a 132-page collection of candid photos of dogs together with insightful quotes that illustrate the companionship and loyalty of dogs. One of the quotes is from Mimi Ausland from Freekibble. Dr. Debbye Turner Bell, a celebrity veterinarian and CBS News staff correspondent, penned the foreword for the book.

Dratfield is the author-photographer of 10 additional fine art photography books including “Pugnation,” “Day of the Dachshund,” “Under Dogs” and “The Quotable Equine,” which have collectively sold more than 150,000 copies. His books have been featured on 20/20, CBS’s Early Show, Access Hollywood, Inside Edition, Primetime Live and in print features and reviews in USA Today, People, and Town & Country. His celebrity clients include Elton John, Jennifer Aniston, Barbara Walters and Henry Kissinger. A TV series based on Dratfield’s work is also in progress.

Dratfield joins a growing list of best-selling authors signed by FastPencil for its PREMIERE imprint which offers high-quality traditional and digital formats, speed to press, higher author royalties, wider market reach and greater transparency and control throughout the entire process.

The book tour and paw signings will launch this spring at locations across the country. All of the events fall on May 4, making “Dogphoria” a multi-simul-city book and paw signing tour.
Below are the book tour signing events:

• May 4 – (7-9 p.m.) – Barnes & Noble, 100 Greyrock Pl, suite H009, Stamford, Conn., 06901;

• May 4 – (7-9 p.m.) – Healthy Spot, 1110 Wilshire Blvd, Santa Monica, Calif., 90401;

• May 4 – (7-9 p.m.) – Barnes & Noble, 3 South Tunnel Road, Asheville, N.C., 28805; and

• May 4 – (7-9 p.m.) – Barnes & Noble, 2800 South Rochester Road, Rochester Hills, Mich., 48307

• May 4 – (2-4 p.m.) – Pet Mania, 353 Pass Avenue D, Burbank, CA 91505

We will provide free samples of HALO Spot’s Stew® all natural pet food with the purchase of “Dogphoria” at all the signings (except for the Santa Monica event). In addition, when visitors use the Freekibble $2 Halo coupon, Halo donates one meal to shelter pets, and enters you to win a 10,000 meal donation to your favorite animal shelter.

The book will be available for purchase in May, and is available for pre-order in hardcover in FastPencil’s Marketplace for $21.95.

The digital format of “Dogphoria” will also be available to read on smartphones and tablets. It was produced by Lynn Isenberg of Focus Media Marketing in partnership with FastPencil’s elite Premiere imprint. Book concept, brand strategy and campaign partnerships by Lynn Isenberg on behalf of author-fine art photographer Jim Dratfield and www.Petography.com.

Check out Dogphoria’s book trailer!

Click here to see also Jim Dratfield’s interview.

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