Tag: bio-available

The Proof is in the Poop

Halo’s New Catch Phrase: “The Proof is in the Poop™”

When a company that takes itself seriously about having the highest quality nutrition comes up with a cartoon “character” named Poopsie and has banners proclaiming “The Proof is in the Poop™,” you need to sit up and pay attention! Although the educational campaign may sound playful, the truth is its important to know whether pets’