“Ellen became part owner with Halo in hopes of animals ‘becoming the healthiest they can be.’ You would not want to fill your own body with toxins, so why would you do it to your animals? Halo is one of the healthiest pet foods on the market right now,” according to Dogasaur.com. They also ask – and answer – the question asked by all of us who feed Halo: “Wouldn’t you feel better about feeding your pet food that you would actually eat? I know I would!”

Click here to read more.

Please spread the word to Pet Promise users, who like Halo users, are passionate about their four-legged family members.

As you may have heard, Delicious Living Magazine’s blog broke the news that Purina has decided to discontinue their all-natural pet food product, Pet Promise. It was already pulled off the shelf of my local pet superstore last week.

All of us who know the importance of reading the ingredients for our families know it’s hard to replace a great diet like Pet Promise, which sources all of its meats and poultry in the US, and refuses to use chicken meal and other rendered meats.

Obviously, Halo users know that Pet Promise pets have nothing to fear. As Dr. Donna Spector said, “As a Pet Promise consumer, you care enough to feed real flesh meats from US farms and ranches. You’ll be pleased to learn about Halo.”

Please spread the word. There IS an alternative that uses only pure proteins (no chicken meal) from US farms and ranches. Please send your friends to our special information site for a $5 coupon, a $5 rebate, and more:

www.halopets.com/petpromise

Q: I am looking for a food recommendation for a 2 year old highly active Gordon Setter who needs to put on some weight. He has a lot of energy and his preference is to be outside. He is 27 inches at the shoulder and skin and coat is in great condition. We have had him on a variety of foods trying to find something he will like and eat. Most recently he has been on Kent Native #4 food, which has a high protein and fat content. Of all the foods we have tried, he will eat this one most of the time. However, we find that we still supplement in some way. His preference is cooked chicken livers but there are times when this doesn’t do the trick either. He doesn’t like canned food and he is not overly fond of fish. We joke that because he has European bloodlines that he thinks he is a gourmet, but I am really concerned that we cannot get any weight on him. He does not seem to be in any distress health-wise that would indicate a thyroid problem. For his size and weight, he should be about 80-85 pounds, but barely touches 70. This breed does take a long time to mature. I have in the past had dogs on Burns, Pinnacle and Solid Gold, but I am reluctant to put Stewart on any of these if he cannot maintain his weight at the lower protein and fat ratios. Is it better to have a food where these ratios are closer together such as 20/15 or one where the ratio is farther apart such as 42/18? Thank you for your assistance.

A: Thanks for your nutrition questions Kathy. A few thoughts on Stewart…even though he seems overtly very healthy, I would have your veterinarian check him for the possibility of malabsorption. There is a medical condition called EPI (exocrine pancreatic insufficiency) in which the pancreas does not make enough enzymes to properly digest the food and can lead to poor weight gain/lack of weight maintenance in an otherwise healthy dog. Also, it sounds like Stewart is outdoors most of the time. Chronic parasitism with the protozoal organism called Giardia is a common cause of malabsorption in outdoor pets that otherwise feels normal. I would ask your vet to check him for both of these things…just to be sure.

As far as options for a diet for Stewart, it is important to remember that fat has more calories per gram than either protein or carbohydrates. Fat has 9 calories per gram, whereas carbs and protein have only 4 calories per gram. With Stewart’s heavy activity schedule, he is likely better suited to a higher fat diet. When comparing diets, it is critical to do so on a dry matter basis (ask your vet to help you with this calculation if you are unsure). The Kent Native 4 you have had him on has 38.9% protein and 27.8% fat. There are many other diets that offer higher fat percentages.

It is also important that you look at the source of ingredients from a digestibility standpoint. The Kent Native 4 diet has “chicken meal” as the first ingredient. “Chicken meal” is a product made through a process called rendering. This always means it is considered “unfit for human consumption” because of the variability and quality of the end product. Rendered meals have lower digestibility than whole meats so even though the food is relatively high protein, it may not be highly digestible protein. Obviously Stewart needs a highly digestible, high quality food to gain and maintain weight with his active lifestyle.

For more information on reading and understanding pet food labels to choose the best food for Stewart, please see my article Pet Food – What You Need to Know – For Your Pet’s Sake.

Hope this helps. Good Luck.
Dr. Donna Spector

Halo doesn’t advertise much – between the power of Ellen, our ground-breaking ingredients story, and our corporate philanthropy, we seem to be in the news every week. But we’re still glad that our rare upcoming full-page ad is being mentioned so often in the media, including the Wall Street Journal and dozens of blogs.

Click here to read more (and to find a sneak-preview of the ad).

Back in 1986, Halo’s philosophy of using all-natural ingredients you can recognize and understand, well, it just seemed fringe in the pet world. Now, in Nutrition Business Journal’s Animal Nutrition Industry Overview, the coverage of Halo and our philosophy is pretty extensive!

The publication talks about Halo part owner Ellen DeGeneres on QVC, where “the comedian even convinced QVC host Caroline Gracie to eat some of the Halo food, which is made with human-grade meat and other ingredients.” Further, it notes that “DeGeneres, who has said publicly that she invested in Halo in 2008 because she believes it is the best-quality pet food on the market, also talks the brand up on her popular show…”

The journal covers “Smart treating” as a major trend with pets, quoting yours truly, “’Just as with humans, we can’t forget that the snacks between meals count, and that if we’re eating empty calories we’re not serving our overall health,’ Yaskulka added. ‘We’re definitely seeing customers start to understand the same concept with pets and how smart treating can fit into overall nutrition programs.’ In May 2009, Halo unveiled its new Liv-A-Little’s Healthsome line of functional dog and cat treats. Halo’s new Antioxidant Liv-A-Little product is made with cranberries, yogurt, pumpkin and green tea, while the Skin and Coat version features Halo’s Dream Coat natural food supplement, which contains essential fatty acids.”

Our own Dr. Spector also addresses pet obesity in the issue, saying, “’Obesity is tied to many conditions, especially in cats and some dogs,’ said Donna Spector, DVM, a veterinary advisor for Halo Purely for Pets. Commercial pet food is one culprit for the added weight, Spector added. ‘Many foods use corn and rice as fillers. It is less expensive, but it has a high glycemic index and turns rapidly into sugar. It is very similar for humans.’ To help address this issue, pet nutrition companies are offering foods made with no corn or rice.”

Click here for complete coverage of Halo in Nutrition Business Journal.